Meet the Future of Technology and Your Business – Mobile App Development!

09 10 2017

Building a fruitful mobile application is a hard job. Odds are little for all mobile app developers to outclass. Fresh app developers who are starting out in the game are frightened to take the chances, as the majority of the new apps are left ignored in the marketplace. If you have a look at the app store, more than 50% of the apps failure could be found in the market. This is why amateurs face a lot of challenges to develop a successful application. Whereas the proficient mobile app development company USA can offer you the flawless applications with a touch of professionalism.

How entrepreneurs enter the app market

There are countless companies that encourage beginners to step up and try their luck in mobile app development. There is a great difference between being technically skilled and becoming successful. Not all skilled app developers are successful in mobile app industry. The biggest task for app developers is to develop a unique app and market it straight to their customers. I would like to share the top 3 mistakes entrepreneurs should avoid while developing and marketing the mobile app.

Building an app for multiple platforms

This is one of the general mistakes app developers or mobile app development agency do. Entrepreneurs meet a very competitive space, as there are millions of apps on Android and iOS Store. As opposed to doubling the budget of developing app for various platforms, one must eye on building for one platform initially. By launching a mobile app on two different platforms at the same time, you are including more to the development period and expenditures.

Furthermore, if you make any changes to the design and/or functionality of the app in one platform, you have to do it on both places. Hence, developers should avoid this mistake of developing for multiple platforms at the same time.

Incorporating too many features

Most of the mobile apps fail in the market due to very less or too many features. However, there are lots of apps that are plain and simple, and yet have a great potential to sustain in the market. Users check new apps for a short period of time. Providing too many features will drive away users, as the features may make the app look complicated. A proficient mobile app development company USA can cultivate such apps which help to create a clear insight about your business and bring value and eyeballs to your business.

The goal of entrepreneurs should be to keep the users glued to the app. This is possible by incorporating essential features on primary screen and rest of the features to secondary screens. This strategy not only keeps the app simple, but attracts new users too. The app users will not show much interest in overwhelming design and features, and discard the app. Hence, it is important to develop apps with this in mind.

Forgetting the ‘WOW’ factor

By the year 2018, the number of mobile app users is likely to reach 80 million! Seeing the swelling number of mobile app users, App Stores of Android and Apple have set a standard with the design (UI) and user experience (UX). If you give your Smartphone to a child, he/she will know how to use it. This means, the expectations of mobile users are entirely different from that of web. The user will simply have despair on your app, if it is too hard to handle.

On the flipside, online users possibly will not surrender without multiple attempts despite miserable user experience. App developers should know this difference and build exceptional mobile apps with splendid features and functionality. As soon as the user launches the app, there should be a ‘wow’ factor to electrify the users.

These aspects are the reasons why business owners are always keen to have the customized apps and if you, as an entrepreneur, are considering taking your business to the next level; Switch2Web consumes the finest potential to combine the excellence and technologies together to form the top-notch applications for your business. So, stop thinking and move to Switch2Web! Call them on 0330 027 0922